 | | 2020-11-03 03:22
From blog MichelleTyler
WHAT DOES THE CIRCULAR BUSINESS MODEL LOOK LIKE IN FASHION?
Now that the idea of a circular economy is gaining traction among economic experts it’s time for consumers to adjust their thinking on how they view the products they buy. Indeed according to a study by McKinsey 71% of customers have expressed a greater interest in circular business models
Instead of looking at the linear – TAKE → MAKE → USE → DISCARD – model, we’re beginning to apply a circular sensibility to everything. While this requires a collaborative approach from shoppers, brands and suppliers alike, the will is already apparent. Fashion resale is booming closely followed by rental but there is also a growing repair and...
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